Central support of international Key Accounts
for worldwide address marketer
Sulzbach, 27th April 2010 – Since March 2010, PLANET49 GmbH has expanded the support of international partners with the creation of a new position within the sales team. Francisco Ferrando-Ramirez strengthens the team of the worldwide operating address marketer. As Head of International Key Account Management, he will now be responsible for positioning PLANET49 as a global partner in the segment of online lead generation.
Christian Gudereit, Sales Director at PLANET49, feels certain that with this newly created position, he will be able to offer even better assistance to international partners: „After a successful climb over the last few years, to becoming a top company for lead generation in Germany and Europe, our teams are now in an optimal position. At the same time, we have identified a worldwide potential. With the creation of this new position, we want to guarantee that our international Key Accounts are taken care of in the best way.“
PLANET49 has been continuously driving its international business since 2006 and is meanwhile active in 16 European countries, as well as Singapore, Malaysia, Taiwan and Australia. Further global expansions are planned for the current year. In the process, every country will be overseen by a country manager and a team. With several million users, the company has reinforced its position as the largest provider of free lottery games and spender in the online advertising market.
Francisco Ferrando-Ramirez, born in 1968, started his online career for Jobpilot AG in Bad Homburg, after having worked in various positions within the old economy in 2000. Jobpilot AG was then taken over by Monster Worldwide in 2004. As Sales Manager International CEE, he was responsible for international clients and acted as Sales Manager of Enterprise Business for the Key Account Team within the German-speaking area of Germany, Switzerland and Austria. In 2008, he was responsible as Sales Director for the German launch of England’s market leader Totaljobs.de. In 2009, he then became Sales and International Marketing Director at Career Lounge for the development of an e-Recruiting project in co-operation with a large German media company. Ferrando-Ramirez has a Diploma in Business Administration at the University of Heilbronn and a MBA at the Universidad Politecnica de Madrid.